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Apple to EMI: “You first!” EMI to Apple: “Ok.”

By Martin English | February 10, 2007

From O’Reilly Mac DevCenter Blog:
Jobs has been forced out of his protected forcefield and publicly stated that Apple will “embrace wholeheartedly” DRM-less downloads. EMI, for their part, is planning on releasing their entire catalog without DRM to the highest bidder according to the Wall Street Journal, link via Chicago Sun-Times. Now we get to see who is telling the truth.

We should look for a couple of things;

1. Will digital downloads take-off if they are not limited to playing on specific players?
2. Will piracy significantly change?
3. Will another music download site threaten iTunes dominance?
4. Is this viral? Will DRM-less movies be next?

Also, see iTunes v Vista

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